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開卷有益，一起分享網(wǎng)絡(luò)帶給外貿(mào)人的好處， 本文的主題：利用Quantcast.com對美國市場作兩個方面分析。

1。 哪些b2b網(wǎng)站擁有更多的美國訪問者？其中簡單說明該站點提供的一些獨特訪問者分析

2。 哪些網(wǎng)站在美國擁有更多的訪問者？


以下是從 http://www.yanyuelong.com/archives/155 閱讀到的:

挖掘網(wǎng)站訪問者的數(shù)據(jù)對于營銷來說至關(guān)重要，今天yanyuelong發(fā)現(xiàn)了一個網(wǎng)站Quantcast，可以免費查看用戶的性別、年齡、所在位置、企業(yè)信息、收入、教育等重要數(shù)據(jù)。

（www.Quantcast.com）

例如，我輸入answers.com，可以查看很多訪問者的詳細信息，比如下面的性別、年齡、種族、教育和收入等。

如何發(fā)現(xiàn)這些信息，是我好奇的，與Alexa等樣本取樣不同，Quantcast使用特殊的方式來通過Cookies獲得數(shù)據(jù)，這個白皮書詳細解釋了方法。對我們來說不足之處在于，Quantcast的數(shù)據(jù)還是主要在美國方面，沒有全球的。希望中國能夠出現(xiàn)類似的網(wǎng)站。


根據(jù)上述信息，訪問了該站，覺得很有意思，也對外貿(mào)人在選擇網(wǎng)站做海外推廣的時候有些參考價值。


福步外貿(mào)論壇強調(diào)一點，該網(wǎng)站出現(xiàn)的數(shù)據(jù)是美國用戶的數(shù)據(jù)，而并非全球的用戶。


1。 哪些b2b網(wǎng)站擁有更多的美國訪問者？

首先來看看福步的情況。

http://www.quantcast.com/fobshanghai.com

從它的統(tǒng)計中，有趣的數(shù)據(jù)為：
1。每月有2200美國用戶訪問福步
2。男女比率：59% ：41%
3。年齡分布：成年人居多
4。人群分布：亞裔人最多
5。沒有兒童用戶
6。工薪階層居多
7。高學(xué)歷用戶很多



現(xiàn)在來看看一些b2b網(wǎng)站的，請注意頁面在右側(cè)列出了alexa的類似功能，“用戶同時也訪問的網(wǎng)站”，“用戶找到該網(wǎng)站的關(guān)鍵字”

a.??阿里巴巴 http://www.quantcast.com/alibaba.com
b. 環(huán)球資源 http://www.quantcast.com/globalsources.com




2。 哪些網(wǎng)站在美國擁有更多的訪問者？

http://www.quantcast.com/top-sites-1

1.??www.google.com??137M+ U.S. monthly people. The site attracts a more affluent, more educated audience.
2.??www.yahoo.com??128M+ U.S. monthly people. The site appeals to a more educated crowd.
3.??www.live.com??93M+ U.S. monthly people. The site appeals to a more educated crowd.
4.??www.msn.com??89M+ U.S. monthly people. The site caters to a adult, more educated audience.
5.??www.aol.com??79M+ U.S. monthly people. The site caters to a very slightly female biased, younger crowd.
6.??www.youtube.com??73M+ U.S. monthly people. The site appeals to a more youthful following.
7.??www.myspace.com??72M+ U.S. monthly people. The site is popular among a more female, teen and young adult audience.
8.??www.wikipedia.org??67M+ U.S. monthly people. The site is popular among a more educated, younger audience.
9.??www.ebay.com??65M+ U.S. monthly people. The site appeals to a adult, fairly wealthy audience.
10.??www.microsoft.com??63M+ U.S. monthly people. The site attracts a skewing older audience.
11.??www.mapquest.com??51M+ U.S. monthly people. The site appeals to a slightly female slanted, more educated, more affluent group.
12.??www.amazon.com??49M+ U.S. monthly people. The site appeals to a more educated following.
13.??www.blogspot.com??44M+ U.S. monthly people. The site attracts a more educated following.
14.??www.about.com??44M+ U.S. monthly people. The site is popular among a very slightly female biased audience.
15.??www.facebook.com??40M+ U.S. monthly people. The site appeals to a more affluent, teen and young adult, very slightly female biased following.
16.??www.craigslist.org??40M+ U.S. monthly people. The site attracts a very slightly male biased, fairly wealthy audience.
17.??www.photobucket.com??36M+ U.S. monthly people. The site appeals to a slightly more female than male, teen audience.
18.??www.ask.com??35M+ U.S. monthly people. The site appeals to a younger, slightly more female than male following.
19.??www.information.com??34M+ U.S. monthly people. The site is popular among a slightly female slanted crowd.
20.??www.go.com??33M+ U.S. monthly people. The site appeals to a more affluent group.
21.??www.comcast.net??30M+ U.S. monthly people. The site appeals to a more affluent, skewing older, very slightly female biased audience.
22.??www.adobe.com??29M+ U.S. monthly people. The site attracts a slightly female slanted, skewing older audience.
23.??www.walmart.com??28M+ U.S. monthly people. The site caters to a very slightly female biased audience.
24.??www.blogger.com??28M+ U.S. monthly people. The site caters to a more educated, young adult audience.
25.??www.paypal.com??28M+ U.S. monthly people. The site caters to a adult, fairly wealthy audience.
26.??www.nbcolympics.com??27M+ U.S. monthly people. The site attracts a fairly wealthy, more educated, very slightly male biased crowd.
27.??www.windows.com??27M+ U.S. monthly people. The site attracts a skewing older following.??www.
28.??www.cnn.com??26M+ U.S. monthly people. The site attracts a more educated, very slightly male biased, fairly wealthy audience.
29.??www.wordpress.com??26M+ U.S. monthly people. The site is popular among a youthful crowd.
30.??www.answers.com??25M+ U.S. monthly people. The site appeals to a more youthful, more educated following.
31.??www.target.com??24M+ U.S. monthly people. The site appeals to a somewhat female audience.
32.??www.att.com??23M+ U.S. monthly people. The site is popular among a very slightly female biased audience.
33.??www.imdb.com??23M+ U.S. monthly people.
34.??www.flickr.com??22M+ U.S. monthly people. The site appeals to a slightly male slanted audience.
35.??www.bizrate.com??22M+ U.S. monthly people. The site caters to a skewing older, more affluent audience.
36.??www.geocities.com??22M+ U.S. monthly people.
37.??www.yellowpages.com??20M+ U.S. monthly people. The site attracts a adult, rather female following.
38.??www.whitepages.com??20M+ U.S. monthly people. The site caters to a skewing older, very slightly female biased following.
39.??www.bankofamerica.com??19M+ U.S. monthly people. The site attracts a adult, more affluent, more educated crowd.
40.??www.weather.com??18M+ U.S. monthly people. The site attracts a fairly wealthy, adult, more educated audience.
41.??www.apple.com??16M+ U.S. monthly people. The site appeals to a younger, fairly wealthy, very slightly female biased group.
42.??www.nextag.com??16M+ U.S. monthly people. The site is popular among a more affluent, more educated, skewing older audience.
43.??www.smileycentral.com??15M+ U.S. monthly people. The site is popular among a younger, more female following.
44.??www.classmates.com??15M+ U.S. monthly people. The site is popular among a slightly more female than male, skewing older group.
45.??www.nytimes.com??15M+ U.S. monthly people. The site appeals to a skewing older, fairly wealthy, very slightly male biased, more educated audience.
46.??www.circuitcity.com??15M+ U.S. monthly people. The site appeals to a very slightly male biased audience.
47.??www.careerbuilder.com??15M+ U.S. monthly people. The site is popular among a slightly female slanted group.
48.??www.webmd.com??15M+ U.S. monthly people. The site attracts a skewing older, more female audience.
49.??www.shopzilla.com??15M+ U.S. monthly people. The site appeals to a skewing older, slightly female slanted crowd.
50.??www.chase.com??14M+ U.S. monthly people. The site attracts a adult, slightly female slanted, more affluent, more educated audience.
51.??www.youporn.com??14M+ U.S. monthly people. The site caters to a primarily male, more youthful audience.
52.??www.bestbuy.com??14M+ U.S. monthly people.
53.??www.download.com??14M+ U.S. monthly people. The site is popular among a very slightly male biased audience.
54.??www.usps.com??13M+ U.S. monthly people. The site caters to a adult, more educated following.
55.??www.netflix.com??13M+ U.S. monthly people. The site caters to a adult, very slightly female biased, more educated audience.
56.??www.verizonwireless.com??13M+ U.S. monthly people. The site is popular among a slightly female slanted, fairly wealthy crowd.
57.??www.ehow.com??13M+ U.S. monthly people. The site attracts a slightly more female than male audience.
58.??www.monster.com??13M+ U.S. monthly people. The site caters to a very slightly female biased following.
59.??www.comcast.com??13M+ U.S. monthly people. The site is popular among a adult, slightly female slanted, fairly wealthy audience.
60.??www.addresses.com??13M+ U.S. monthly people. The site appeals to a very slightly female biased, skewing older audience.
61.??www.webcrawler.com??13M+ U.S. monthly people.
62.??www.tripod.com??13M+ U.S. monthly people.
63.??www.wellsfargo.com??13M+ U.S. monthly people. The site appeals to a slightly female slanted crowd.
64.??www.capitalone.com??13M+ U.S. monthly people. The site is popular among a very slightly female biased, adult audience.
65.??www.autotrader.com??12M+ U.S. monthly people. The site attracts a fairly wealthy, slightly male slanted audience.
66.??www.dealtime.com??12M+ U.S. monthly people. The site is popular among a skewing older following.
67.??www.expedia.com??12M+ U.S. monthly people. The site caters to a more affluent, very slightly female biased, more educated, skewing older audience.
68.??www.snap.com??12M+ U.S. monthly people. The site caters to a more youthful following.
69.??www.mywebsearch.com??12M+ U.S. monthly people. The site appeals to a largely female audience.
70.??www.nih.gov??12M+ U.S. monthly people. The site appeals to a more educated, skewing older, somewhat female audience.
71.??www.evite.com??11M+ U.S. monthly people. The site caters to a highly educated, somewhat wealthy, very slightly female biased, young adult group.
72.??www.irs.gov??11M+ U.S. monthly people. The site caters to a skewing older, more educated, slightly more female than male following.
73.??www.hp.com??11M+ U.S. monthly people. The site attracts a skewing older audience.
74.??www.ups.com??11M+ U.S. monthly people. The site is popular among a adult, more affluent following.
75.??www.pronto.com??11M+ U.S. monthly people. The site appeals to a skewing older group.
76.??www.people.com??11M+ U.S. monthly people. The site caters to a more affluent, slightly female slanted, adult audience.
77.??www.dell.com??11M+ U.S. monthly people. The site is popular among a skewing older, more educated audience.
78.??www.reunion.com??11M+ U.S. monthly people. The site attracts a rather female, skewing older audience.
79.??www.yahoo.net??11M+ U.S. monthly people. The site attracts a more educated, more affluent, adult audience.
80.??www.ticketmaster.com??11M+ U.S. monthly people. The site attracts a slightly female slanted, more affluent following.
81.??www.jcpenney.com??10M+ U.S. monthly people. The site appeals to a primarily female, skewing older following.
82.??www.digg.com??10M+ U.S. monthly people. The site appeals to a more male audience.
83.??www.mlb.com??10M+ U.S. monthly people. The site caters to a slightly male slanted, more affluent group.
84.??www.ign.com??10.0M+ U.S. monthly people. The site appeals to a teen following.
85.??www.citysearch.com??9.9M+ U.S. monthly people. The site is popular among a slightly more female than male, fairly wealthy, adult, more educated audience.
86.??www.nbc.com??9.9M+ U.S. monthly people. The site caters to a slightly female slanted crowd.
87.??www.local.com??9.9M+ U.S. monthly people. The site caters to a skewing older, very slightly female biased audience.
88.??www.yelp.com??9.8M+ U.S. monthly people. The site appeals to a young adult, more educated, more affluent, slightly more female than male audience.
89.??www.typepad.com??9.8M+ U.S. monthly people. The site caters to a more educated, more affluent audience.
90.??www.tripadvisor.com??9.8M+ U.S. monthly people. The site appeals to a slightly more female than male, more affluent, skewing older, more educated audience.
91.??www.fandango.com??9.7M+ U.S. monthly people. The site attracts a younger, more affluent, very slightly female biased following.
92.??www.verizon.com??9.6M+ U.S. monthly people. The site appeals to a adult, very slightly female biased following.
93.??www.smarter.com??9.5M+ U.S. monthly people. The site caters to a slightly more female than male, 50+ audience.
94.??www.superpages.com??9.5M+ U.S. monthly people. The site attracts a fairly wealthy, slightly more female than male, adult crowd.
95.??www.ezinearticles.com??9.4M+ U.S. monthly people.
96.??www.symantec.com??9.4M+ U.S. monthly people. The site caters to a skewing older crowd.
97.??www.foxnews.com??9.4M+ U.S. monthly people. The site is popular among a fairly wealthy, more educated, slightly more male than female, skewing older audience.
98.??www.overstock.com??9.4M+ U.S. monthly people. The site attracts a rather female, more affluent, skewing older following.
99.??www.rr.com??9.3M+ U.S. monthly people. The site caters to a slightly female slanted, skewing older, fairly wealthy following.
100.??www.metacafe.com??9.3M+ U.S. monthly people. The site appeals to a younger, more male audience.


小結(jié):??該網(wǎng)站只是從它的角度去分析網(wǎng)絡(luò)訪問情況, 我們只可以用來做參考一下, 福步外貿(mào)論壇更愿意帶給大家的是一些新的思路,新的方法,而不希望大家受一種工具的束縛.歡迎大家一起來分享你的感受.

來源 福步外貿(mào)論壇 http://bbs.fobshanghai.com/thread-1340412-1-1.html