開(kāi)卷有益,一起分享網(wǎng)絡(luò)帶給外貿(mào)人的好處, 本文的主題:利用Quantcast.com對(duì)美國(guó)市場(chǎng)作兩個(gè)方面分析。
1。 哪些b2b網(wǎng)站擁有更多的美國(guó)訪問(wèn)者?其中簡(jiǎn)單說(shuō)明該站點(diǎn)提供的一些獨(dú)特訪問(wèn)者分析
2。 哪些網(wǎng)站在美國(guó)擁有更多的訪問(wèn)者?
以下是從
http://www.yanyuelong.com/archives/155 閱讀到的:
挖掘網(wǎng)站訪問(wèn)者的數(shù)據(jù)對(duì)于營(yíng)銷(xiāo)來(lái)說(shuō)至關(guān)重要,今天yanyuelong發(fā)現(xiàn)了一個(gè)網(wǎng)站Quantcast,可以免費(fèi)查看用戶(hù)的性別、年齡、所在位置、企業(yè)信息、收入、教育等重要數(shù)據(jù)。
(www.Quantcast.com)
例如,我輸入answers.com,可以查看很多訪問(wèn)者的詳細(xì)信息,比如下面的性別、年齡、種族、教育和收入等。
如何發(fā)現(xiàn)這些信息,是我好奇的,與Alexa等樣本取樣不同,Quantcast使用特殊的方式來(lái)通過(guò)Cookies獲得數(shù)據(jù),這個(gè)白皮書(shū)詳細(xì)解釋了方法。對(duì)我們來(lái)說(shuō)不足之處在于,Quantcast的數(shù)據(jù)還是主要在美國(guó)方面,沒(méi)有全球的。希望中國(guó)能夠出現(xiàn)類(lèi)似的網(wǎng)站。根據(jù)上述信息,訪問(wèn)了該站,覺(jué)得很有意思,也對(duì)外貿(mào)人在選擇網(wǎng)站做海外推廣的時(shí)候有些參考價(jià)值。
福步外貿(mào)論壇強(qiáng)調(diào)一點(diǎn),該網(wǎng)站出現(xiàn)的數(shù)據(jù)是美國(guó)用戶(hù)的數(shù)據(jù),而并非全球的用戶(hù)。
1。 哪些b2b網(wǎng)站擁有更多的美國(guó)訪問(wèn)者?首先來(lái)看看福步的情況。
http://www.quantcast.com/fobshanghai.com從它的統(tǒng)計(jì)中,有趣的數(shù)據(jù)為:
1。每月有2200美國(guó)用戶(hù)訪問(wèn)福步
2。男女比率:59% :41%
3。年齡分布:成年人居多
4。人群分布:亞裔人最多
5。沒(méi)有兒童用戶(hù)
6。工薪階層居多
7。高學(xué)歷用戶(hù)很多
現(xiàn)在來(lái)看看一些b2b網(wǎng)站的,請(qǐng)注意頁(yè)面在右側(cè)列出了alexa的類(lèi)似功能,“用戶(hù)同時(shí)也訪問(wèn)的網(wǎng)站”,“用戶(hù)找到該網(wǎng)站的關(guān)鍵字”a.??阿里巴巴
http://www.quantcast.com/alibaba.comb. 環(huán)球資源
http://www.quantcast.com/globalsources.com
2。 哪些網(wǎng)站在美國(guó)擁有更多的訪問(wèn)者?http://www.quantcast.com/top-sites-11.??
www.google.com??137M+ U.S. monthly people. The site attracts a more affluent, more educated audience.
2.??
www.yahoo.com??128M+ U.S. monthly people. The site appeals to a more educated crowd.
3.??
www.live.com??93M+ U.S. monthly people. The site appeals to a more educated crowd.
4.??
www.msn.com??89M+ U.S. monthly people. The site caters to a adult, more educated audience.
5.??
www.aol.com??79M+ U.S. monthly people. The site caters to a very slightly female biased, younger crowd.
6.??
www.youtube.com??73M+ U.S. monthly people. The site appeals to a more youthful following.
7.??
www.myspace.com??72M+ U.S. monthly people. The site is popular among a more female, teen and young adult audience.
8.??
www.wikipedia.org??67M+ U.S. monthly people. The site is popular among a more educated, younger audience.
9.??
www.ebay.com??65M+ U.S. monthly people. The site appeals to a adult, fairly wealthy audience.
10.??
www.microsoft.com??63M+ U.S. monthly people. The site attracts a skewing older audience.
11.??
www.mapquest.com??51M+ U.S. monthly people. The site appeals to a slightly female slanted, more educated, more affluent group.
12.??
www.amazon.com??49M+ U.S. monthly people. The site appeals to a more educated following.
13.??
www.blogspot.com??44M+ U.S. monthly people. The site attracts a more educated following.
14.??
www.about.com??44M+ U.S. monthly people. The site is popular among a very slightly female biased audience.
15.??
www.facebook.com??40M+ U.S. monthly people. The site appeals to a more affluent, teen and young adult, very slightly female biased following.
16.??
www.craigslist.org??40M+ U.S. monthly people. The site attracts a very slightly male biased, fairly wealthy audience.
17.??
www.photobucket.com??36M+ U.S. monthly people. The site appeals to a slightly more female than male, teen audience.
18.??
www.ask.com??35M+ U.S. monthly people. The site appeals to a younger, slightly more female than male following.
19.??
www.information.com??34M+ U.S. monthly people. The site is popular among a slightly female slanted crowd.
20.??
www.go.com??33M+ U.S. monthly people. The site appeals to a more affluent group.
21.??
www.comcast.net??30M+ U.S. monthly people. The site appeals to a more affluent, skewing older, very slightly female biased audience.
22.??
www.adobe.com??29M+ U.S. monthly people. The site attracts a slightly female slanted, skewing older audience.
23.??
www.walmart.com??28M+ U.S. monthly people. The site caters to a very slightly female biased audience.
24.??
www.blogger.com??28M+ U.S. monthly people. The site caters to a more educated, young adult audience.
25.??
www.paypal.com??28M+ U.S. monthly people. The site caters to a adult, fairly wealthy audience.
26.??
www.nbcolympics.com??27M+ U.S. monthly people. The site attracts a fairly wealthy, more educated, very slightly male biased crowd.
27.??
www.windows.com??27M+ U.S. monthly people. The site attracts a skewing older following.??www.
28.??
www.cnn.com??26M+ U.S. monthly people. The site attracts a more educated, very slightly male biased, fairly wealthy audience.
29.??
www.wordpress.com??26M+ U.S. monthly people. The site is popular among a youthful crowd.
30.??
www.answers.com??25M+ U.S. monthly people. The site appeals to a more youthful, more educated following.
31.??
www.target.com??24M+ U.S. monthly people. The site appeals to a somewhat female audience.
32.??
www.att.com??23M+ U.S. monthly people. The site is popular among a very slightly female biased audience.
33.??
www.imdb.com??23M+ U.S. monthly people.
34.??
www.flickr.com??22M+ U.S. monthly people. The site appeals to a slightly male slanted audience.
35.??
www.bizrate.com??22M+ U.S. monthly people. The site caters to a skewing older, more affluent audience.
36.??
www.geocities.com??22M+ U.S. monthly people.
37.??
www.yellowpages.com??20M+ U.S. monthly people. The site attracts a adult, rather female following.
38.??
www.whitepages.com??20M+ U.S. monthly people. The site caters to a skewing older, very slightly female biased following.
39.??
www.bankofamerica.com??19M+ U.S. monthly people. The site attracts a adult, more affluent, more educated crowd.
40.??
www.weather.com??18M+ U.S. monthly people. The site attracts a fairly wealthy, adult, more educated audience.
41.??
www.apple.com??16M+ U.S. monthly people. The site appeals to a younger, fairly wealthy, very slightly female biased group.
42.??
www.nextag.com??16M+ U.S. monthly people. The site is popular among a more affluent, more educated, skewing older audience.
43.??
www.smileycentral.com??15M+ U.S. monthly people. The site is popular among a younger, more female following.
44.??
www.classmates.com??15M+ U.S. monthly people. The site is popular among a slightly more female than male, skewing older group.
45.??
www.nytimes.com??15M+ U.S. monthly people. The site appeals to a skewing older, fairly wealthy, very slightly male biased, more educated audience.
46.??
www.circuitcity.com??15M+ U.S. monthly people. The site appeals to a very slightly male biased audience.
47.??
www.careerbuilder.com??15M+ U.S. monthly people. The site is popular among a slightly female slanted group.
48.??
www.webmd.com??15M+ U.S. monthly people. The site attracts a skewing older, more female audience.
49.??
www.shopzilla.com??15M+ U.S. monthly people. The site appeals to a skewing older, slightly female slanted crowd.
50.??
www.chase.com??14M+ U.S. monthly people. The site attracts a adult, slightly female slanted, more affluent, more educated audience.
51.??
www.youporn.com??14M+ U.S. monthly people. The site caters to a primarily male, more youthful audience.
52.??
www.bestbuy.com??14M+ U.S. monthly people.
53.??
www.download.com??14M+ U.S. monthly people. The site is popular among a very slightly male biased audience.
54.??
www.usps.com??13M+ U.S. monthly people. The site caters to a adult, more educated following.
55.??
www.netflix.com??13M+ U.S. monthly people. The site caters to a adult, very slightly female biased, more educated audience.
56.??
www.verizonwireless.com??13M+ U.S. monthly people. The site is popular among a slightly female slanted, fairly wealthy crowd.
57.??
www.ehow.com??13M+ U.S. monthly people. The site attracts a slightly more female than male audience.
58.??
www.monster.com??13M+ U.S. monthly people. The site caters to a very slightly female biased following.
59.??
www.comcast.com??13M+ U.S. monthly people. The site is popular among a adult, slightly female slanted, fairly wealthy audience.
60.??
www.addresses.com??13M+ U.S. monthly people. The site appeals to a very slightly female biased, skewing older audience.
61.??
www.webcrawler.com??13M+ U.S. monthly people.
62.??
www.tripod.com??13M+ U.S. monthly people.
63.??
www.wellsfargo.com??13M+ U.S. monthly people. The site appeals to a slightly female slanted crowd.
64.??
www.capitalone.com??13M+ U.S. monthly people. The site is popular among a very slightly female biased, adult audience.
65.??
www.autotrader.com??12M+ U.S. monthly people. The site attracts a fairly wealthy, slightly male slanted audience.
66.??
www.dealtime.com??12M+ U.S. monthly people. The site is popular among a skewing older following.
67.??
www.expedia.com??12M+ U.S. monthly people. The site caters to a more affluent, very slightly female biased, more educated, skewing older audience.
68.??
www.snap.com??12M+ U.S. monthly people. The site caters to a more youthful following.
69.??
www.mywebsearch.com??12M+ U.S. monthly people. The site appeals to a largely female audience.
70.??
www.nih.gov??12M+ U.S. monthly people. The site appeals to a more educated, skewing older, somewhat female audience.
71.??
www.evite.com??11M+ U.S. monthly people. The site caters to a highly educated, somewhat wealthy, very slightly female biased, young adult group.
72.??
www.irs.gov??11M+ U.S. monthly people. The site caters to a skewing older, more educated, slightly more female than male following.
73.??
www.hp.com??11M+ U.S. monthly people. The site attracts a skewing older audience.
74.??
www.ups.com??11M+ U.S. monthly people. The site is popular among a adult, more affluent following.
75.??
www.pronto.com??11M+ U.S. monthly people. The site appeals to a skewing older group.
76.??
www.people.com??11M+ U.S. monthly people. The site caters to a more affluent, slightly female slanted, adult audience.
77.??
www.dell.com??11M+ U.S. monthly people. The site is popular among a skewing older, more educated audience.
78.??
www.reunion.com??11M+ U.S. monthly people. The site attracts a rather female, skewing older audience.
79.??
www.yahoo.net??11M+ U.S. monthly people. The site attracts a more educated, more affluent, adult audience.
80.??
www.ticketmaster.com??11M+ U.S. monthly people. The site attracts a slightly female slanted, more affluent following.
81.??
www.jcpenney.com??10M+ U.S. monthly people. The site appeals to a primarily female, skewing older following.
82.??
www.digg.com??10M+ U.S. monthly people. The site appeals to a more male audience.
83.??
www.mlb.com??10M+ U.S. monthly people. The site caters to a slightly male slanted, more affluent group.
84.??
www.ign.com??10.0M+ U.S. monthly people. The site appeals to a teen following.
85.??
www.citysearch.com??9.9M+ U.S. monthly people. The site is popular among a slightly more female than male, fairly wealthy, adult, more educated audience.
86.??
www.nbc.com??9.9M+ U.S. monthly people. The site caters to a slightly female slanted crowd.
87.??
www.local.com??9.9M+ U.S. monthly people. The site caters to a skewing older, very slightly female biased audience.
88.??
www.yelp.com??9.8M+ U.S. monthly people. The site appeals to a young adult, more educated, more affluent, slightly more female than male audience.
89.??
www.typepad.com??9.8M+ U.S. monthly people. The site caters to a more educated, more affluent audience.
90.??
www.tripadvisor.com??9.8M+ U.S. monthly people. The site appeals to a slightly more female than male, more affluent, skewing older, more educated audience.
91.??
www.fandango.com??9.7M+ U.S. monthly people. The site attracts a younger, more affluent, very slightly female biased following.
92.??
www.verizon.com??9.6M+ U.S. monthly people. The site appeals to a adult, very slightly female biased following.
93.??
www.smarter.com??9.5M+ U.S. monthly people. The site caters to a slightly more female than male, 50+ audience.
94.??
www.superpages.com??9.5M+ U.S. monthly people. The site attracts a fairly wealthy, slightly more female than male, adult crowd.
95.??
www.ezinearticles.com??9.4M+ U.S. monthly people.
96.??
www.symantec.com??9.4M+ U.S. monthly people. The site caters to a skewing older crowd.
97.??
www.foxnews.com??9.4M+ U.S. monthly people. The site is popular among a fairly wealthy, more educated, slightly more male than female, skewing older audience.
98.??
www.overstock.com??9.4M+ U.S. monthly people. The site attracts a rather female, more affluent, skewing older following.
99.??
www.rr.com??9.3M+ U.S. monthly people. The site caters to a slightly female slanted, skewing older, fairly wealthy following.
100.??
www.metacafe.com??9.3M+ U.S. monthly people. The site appeals to a younger, more male audience.
小結(jié):??該網(wǎng)站只是從它的角度去分析網(wǎng)絡(luò)訪問(wèn)情況, 我們只可以用來(lái)做參考一下,
福步外貿(mào)論壇更愿意帶給大家的是一些新的思路,新的方法,而不希望大家受一種工具的束縛.歡迎大家一起來(lái)分享你的感受.
來(lái)源 福步外貿(mào)論壇
http://bbs.fobshanghai.com/thread-1340412-1-1.html