Ian Ennis & Company Pty Ltd (IE&Co) is a private Australian company founded 39 years ago, in 1972. Ian has grown up around the dairy industry. In 2005 Australasian Access Trading (AAT) a wholly owned foreign enterprise was formed in China. AAT and IE& Co now have offices in Melbourne, Hong Kong and Fushun, Liaoning Province, China. AAT and IE & Co are committed to growing their business interests in China, particularly importing Australian produced and packed infant formulas, and dairy foods. AAT holds all permits for infant formula import into China. Product is now in China ready fro sale.
Formula One Gold Infant Formula is specially formulated for the China market and is packed in Australia. IECo designed the can in China and all brochures and booklets are printed in Chinese. The product is of the highest possible quality backed by the strict Australian manufacturing standards. Formula One Gold and the formulation have been developed especially for the Chinese market, and in particular Chinese children.
This is a Premium Gold product with many added ingredients. It is designed for the premium market and can be compared to products selling at 400 RMB.
Formula One Gold will be marketed through baby shops.